Executive Briefing

Strategy before OKRs. Rhythm after.
A 90-minute, high-energy briefing-as-workshop for SaaS leaders, software teams, and organizations in digital transformation who want visible progress every week—not more ceremony.

Why this, why now

AI raised the bar. The winners learn and ship weekly.
If your company has plans, frameworks, and dashboards—and still struggles to move the needle—this is your no-risk first step.

We won’t write OKRs. We’ll test whether a minimal operating cadence works here, identify the two places where your energy leaks, and recommend the safest next move.

What happens in the room

Not a lecture. Not a tool rollout.

  • Context & urgency — outcomes over output; AI as a capability, not a side project.

  • Short focus drill — feel what strategy really is: selective attention.

  • Readiness Pulse (6D) — a quick, honest scan to identify your Top Two execution gaps.

  • Operating cadence demo — the 20-minute weekly: Lag → Lead → Intervention → 1 blocker.

  • Clear next step. Confirm fit to move into Kickstart for the 6D gaps analysis and a concrete 90-day route.

We will not align outcomes or pick levers in this session. That happens later—if the foundations and fit are there.

What you leave with (tomorrow)

  • Execution Snapshot (Lite) — a one-pager you can act on:

    • 6D readiness pulse

    • Top-2 gaps (where energy leaks)

    • Route recommendation (Objective Surgery or Kickstart)

    • The Friday Test (a tiny weekly checklist)

  • A book for every participant — Moving the Needle with Lean OKRs.

The business case

  • Stop waste early. Week-4 keep/kill/start puts attention and budget back where it pays off.

  • Stable priorities, faster delivery. Better outcomes and healthier teams.

  • AI that ships. Embedded in the weekly decision loop, not trapped in POCs.

  • Foundations before rhythm. Strategy, data, decision rights, and team conditions that make change stick.

Logistics & pricing

  • Format: On-site preferred (Europe) or remote.

  • Duration: 90 minutes total.

  • Audience size: Works best with 6–12 leaders.

  • Pricing: €3.5k on-site / €2.5k remote.

  • Credit: 100% of the briefing fee credited if you proceed to Kickstart within 14 days.

FAQs

Is this where we write OKRs?
No. This is a keynote with two short exercises. We write OKRs (and only if they help) during Kickstart and later during Activation.

Do we get a report?
You’ll get Briefing Notes & Next-Step Options (1-pager)—not a diagnostic.

We already run OKRs. Worth it?
Yes. Many teams have OKRs without an operating cadence. The briefing shows the weekly rhythm that makes them useful.

Can we invite managers outside the exec team?
Yes, but keep the room small enough for decisions (6–12 is ideal).

Ready?